Ad Creation, Placement and Analysis
Online Ad Campaigns can simply involve the creation and management of a targeted PPC campaign or may involve full rich media content creation, placement and analysis.
Regardless of the solution required, we can advise on the targeting, tracking and management of all online advertising campaigns.
Key advertising metrics are provided such as how many people have viewed an ad, how many people interacted with the ad, what level of click-through-rates (CTR) occurred. Combined with our web analytics expertise, we can also report on the web site activity post click-through such as what pages on the web site the site visitor has viewed, quantify the contribution of online ads to revenue generation and other web site activity such as registration processes completed or internal site searches performed - key marketing data that allows the site owner to analyse their web site performance.
Our in-house graphic and flash designers allow us to provide a full service solution as we can offer clients a content creative solution as well as ad management.